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Vision & Mission
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 NIIC Vision

  • To become one of the top manufacturing leaders for home appliances in the MENA region and Africa.

 NIIC Mission 

  • To exceed the MENA Countries market by maintaining a high quality product, in competitive price and in a time delivery.
  • Establishing the highest standards of professionalism, promoting highly-focused execution within a nurtured ethical environment and cultivating a distinctive regional business network.
  • Consistent profitable Growth to create superior shareholder value over the longer term.
  • Building, maintaining and enhancing a world-class best practice work environment to become the employer of choice.
  • Maintaining an enterprising culture that attracts rewards and retains top local and international talents.